Today we catch up with multi-talented artist Sunny Jorge for an insightful conversation about his exciting new release “Murder She Wrote” and his collaboration with the chart-topping rapper Fetty Wap. With a unique combo of lyrical prowess and infectious hooks, Sunny discusses the themes of empowerment and self-worth embedded in his music. Join us as we explore the creative vision behind “Murder She Wrote” and delve into the myriad of intriguing topics surrounding this dynamic artist.
What themes or messages are explored in the track “Murder She Wrote,” and how do they connect to your overall artistic vision?
My artistic vision is rooted in the everyday gift of life. The title ‘Murder She Wrote’ is a compliment, like saying ‘She’s killin’ it,’ showing respect to a woman for how she handles her business, presents herself, and how we, as men, should treat our significant others—respectfully.
How do you feel this new track reflects your growth as an artist since your last release?
My last release was a seed that grew into something much more than just a charting hit on iTunes. Personally, this track taught me to never give up on something you believe in—not only emotionally, but also mentally. It reminded me that everything can always be done differently and better than before.
Are there any particular experiences or stories that influenced the lyrics of “Murder She Wrote”?
I wouldn’t say there’s any one specific artist who has helped shape my artistic vision. My producer, Christopher Johnson, has encouraged me to think outside the box about life and my personal experiences in a more profound way. I find Tems to be a very interesting artist with a unique sound, and I would love to work with her to see what we can create together.
Can you tell us about the collaboration process with Fetty Wap for this track and how it all came about?
I was working on an EP titled ‘The Last Supper,’ produced by 973 Studios and Ayo JBO from Georgia. During this time, I was experiencing pain on the right side of my face from a rare tumor in my head called facial neuralgia. Fetty Wap called me directly and expressed his desire to hop on the track ‘Murder She Wrote,’ and from there, we made it happen.
Your previous single, “Pray Too,” has a powerful message. Can you share the inspiration behind it?
I believe that there’s a higher power in all of us. I feel as if no one should ever be in competition with one another except for who they currently are to whom they are trying to become. God is all around us. 2% of the world understands that logic of being resourceful to the world and the 98% of the world still pray for a saviour to rescue them from oppression.
Are there any artists or genres outside of hip-hop that have influenced your sound or approach to music?
I love all genres of music, even those from cultures I don’t fully understand. I listen, I learn, I repeat, and I recreate my version of events vocally, drawing from the emotions in the tracks. I love Hoobastank, and I listen to The Killers—’Mr. Brightside’ is one of my favorite tracks, right alongside ‘All for You’ by Janet Jackson.
For fans who are just discovering your music, what would you like them to know about you as an artist?
None of my tracks sound the same or similar to the next. When you hear one of my tracks, you’ll remember the bridge or chorus and truly feel the intensity behind the creative vision.
Are there any particular albums, tracks, or artists that have had a profound impact on you, both personally and professionally?
I wouldn’t say there’s any one specific artist who has helped shape my artistic vision. My producer, Christopher Johnson, has encouraged me to think outside the box about life and my personal experiences in a more profound way. I would say Tems is a very interesting artist with a unique sound, and I’d love to work with her to see what we could create together.
You’ve been in the game since the early 2000s—how do you keep your creativity fresh and innovative? Are there any techniques or practices you use to stay inspired?
As with any entertainer, practice makes perfect. I don’t think staying relevant is what matters most; being authentic and staying true to yourself will get you heard.
Kool-Aid Baby Entertainment has been a pivotal platform for supporting independent artists under your leadership. What’s next for the label? Any exciting plans for expanding the roster or signing new talent?
I have a lineup of new talent that will be surfacing soon: Big Oya Energy, Oshun Dryv, HD Dave, and HBO Chase from New Jersey. I don’t just sign artists; I sign independent record labels.
Your previous single, “Lose You,” featuring Ariel Houston, made a huge impact by reaching number one on iTunes. How did it feel when “Lose You” topped the charts, and what was going through your mind during that time?
Working alongside Ariel Houston was a blessing. She’s a very hard worker and incredibly creative. I would say the timing was perfect, and we were in God’s favor with having a dope marketing company (Music Promo Today Agency) by our side. Last but not least, with our digital manager, consultant, and strategist Anthony Katz, nothing seemed impossible. The feeling just meant it was only the beginning, and that there’s more work that needs to be accomplished.
