Emerging independent artist LESANE has been making noise with his video for “HOUDINI” – a pop-punk-leaning anthem with hip-hop elements that breaks through all preconceived notions of the music a young, black, UK-based artist is expected to make.
Directed by Nicholas Jandora (Lil Skies, Blackbear, TheHxliday, & more) “HOUDINI” follows LESANE on an unpredictable journey as he “disappears and reappears like Houdini” through an endless field skatepark and more locations across Los Angeles.
“Houdini” was released via streaming platforms on July 16th after a snippet of the single went viral on TikTok, quickly gaining over 3.9M views in less than a week. “HOUDINI” quickly rose into the Top 50 of SoundCloud’s “New & Hot: All Genres” and “New & Hot: Hip-Hop” Charts. Like the legendary escape artist Houdini, LESANE refuses to be kept in a box. LESANE is an artist partner of UnitedMasters, the unique platform helping indie artists distribute their music and broker brand deals.
