BIA Shares Her Initial Reaction To J. Cole’s ‘London’ Verse: ‘I Lost It’


BIA, the rapper and model from Medford, Massachusetts, has been making a name for herself since 2016 when she first appeared on the reality TV show Sisterhood of Hip Hop. Now the Boston area rapper, who has since appeared on several platinum singles, is rhyming alongside J. Cole on her latest single “London.”

While walking the red carpet at the 2022 BET Awards last month, BIA shared how she initially felt about Cole’s bars.

“I lost it because, Cole, really every single bar is so crazy. Crazier than the last one,” she told HipHopDX. “First of all, who rhymes that good? In an accent? I thought I was going to be the only one doing the accent, but he did the accent. So, he killed it. It was such an honor to have him on the song.”

While in the English capital for a headlining set at the 2022 Wireless Festival on Saturday (July 2), J. Cole brought out BIA for a surprise performance of their aforementioned collaboration.

“LONDON I LOVE U AND UR ENERGY THANK U SO MUCH,” she tweeted afterward. “I cried a lil when I got off stage yesterday bc sometimes this shit is really unbelievable. How far we came, how hard we worked. All the blood sweat and tears. Y’all have no idea how grateful I am for your love and support.”

BIA signed to Epic Records and released her second EP For Certain in December 2020. That collection was boosted by the success of the single “Whole Lotta Money,” which was remixed by Nick Minaj and cracked the top 20 of the Billboard Hot 100.

Watch her interview with HipHopDX below.